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Avoid Double Letters

Another important tip they offer to clients is to steer clear of two-letter domains, as they increase the likelihood of losing traffic due to misspellings.

Keywords

Keywords are crucial for search engine rankings. Incorporating relevant keywords into your domain name can significantly help your website achieve a higher ranking on Google.

Advantages

One of the main reasons for traffic loss is misspellings. When selecting a domain name, it's essential that your website name is simple to spell and pronounce. This ensures that you can easily share your website verbally in public without needing a business card.