Different Dog is dedicated to transforming your pet's health with handcrafted, wholesome meals made from real ingredients. Founded by Charlie and Alex, industry veterans who were motivated by concerns over heavily processed pet foods, our brand prides itself on transparency, quality, and genuine care. We source ingredients exclusively from trusted farmers, ensuring every meal is fresh, nutritious, and free from artificial additives. Our personalized meal plans are tailored to your dog's unique needs—simply tell us about your furry friend, and we'll deliver delicious, frozen meals directly to your doorstep. Recognized for having the highest nutritional ratings on allaboutdogfood.co.uk, we are committed to promoting happier, healthier lives for dogs everywhere. As a trusted name in the pet food industry, we uphold our promise to provide safe, sustainable, and premium-quality food that truly makes a difference.

Refer a Friend

Offer a friend 35% off their first two boxes and receive £20 off your next box for yourself.

Zero-Plastic Packaging

Their food containers are certified home compostable and made from reclaimed and quickly renewable sugarcane pulp – a by-product that would otherwise be incinerated. The remaining parts of their delivery packaging are either home compostable or recyclable.

Carbon Neutral

They collaborated with Carbon Neutral Britain to measure all of their carbon emissions and to reduce or offset them, making their business carbon neutral. Additionally, they support three sustainable energy projects worldwide that generate electricity from renewable sources, hydropower, and wind power in regions with high energy demands.

Vet Approved

Different Dog combines the latest science of dog nutrition with the benefits of real food. Their expert vet, canine nutritionist, and behaviorist review and approve every recipe, ingredient, and added vitamin, ensuring each meal contains the right balance of nutrients.